General guidelines to use Massidea.org

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- When using Massidea.org you should always be logged in, since your usage patterns helps Massidea.org to recommend contents and create linkages between different users.

 - Read, comment and rate other users contents actively

Creating personal account to Massidea.org

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-  Go to www.massidea.org

 - Click “Sign up” – link on top right corner in Home page

 - Fill all fields in the “Sign up” –form and accept services agreement. Make sure that you remember you username and password since if you forget them you have create a new account. Then click “Create my account” button.

 - Congratulations you have successfully created your own account! You are also already logged in.

 -  If you want to add more information to your personal profile, click “edit profile” – link in the confirmation page and fill those fields which you want. Make information public by clicking Public checkbox next to the field.

  • You can also update your profile anytime when you are logged in. Click your username in the top right corner. Your own public profile page will be loaded. Then click “Edit profile” link below “Add new content” – button and update those fields which you want.

 - You can immediately start adding content and share your case insights with your group members and other Massidea.org users.

 -  Use this account to all your group relating things. Of course we would be delighted if you use your account for other Massidea.org related things.

Massidea.org Network Meeting on the 25th of August 2010

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We welcome you to take part in our Massidea.org Network Meeting. The purpose of this day is to enhance the cooperation between all the Massidea members and supporting units to develop Massidea.org service to the next level.

Time:
Wednesday 25th of August, 10am-5pm

Location: 
Laurea UAS, Espoo, Leppävaara, Class room 18
Vanha maantie 9, 02650 Espoo

Program:

9.30 Reception coffee and introduction of the attendees/Massidea Team

10.00 News. Demo of the service/Teemu Santonen, Principal Lecturer, Project Leader/Massidea Team

12.00  Lunch

13.00  Partner’s presentations. Discussion/20 minutes per University of Applied Sciences

16.00  Closing words and cocktail/Sari Jääskeläinen, Senior Lecturer, Project Manager

Registration for the Orientation Day:
Please register for the day at the very latest on the 20th of August. The registration will be done using the link below:

https://elomake3.laurea.fi/lomakkeet/2745/lomake.html

Further information about the day’s schedule; please contact Sari Jääskeläinen (contact information listed below).

Yours sincerely,

Teemu Santonen, Ph.D
Principal Lecturer, Project Leader
Laurea UAS
teemu.santonen@laurea.fi       
050 365 8353              

Sari Jääskeläinen, M.Sc
Senior Lecturer, Project Manager
Laurea UAS
sari.jaaskelainen@laurea.fi
046 856 7886

What is behind Massidea.org?

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Arto Kivela is an active member of our community. He has not only written many content in our site but also a thesis on it, reporting the process for producing quality documents. Here is his abstract in English:

Massidea.org is EU funded project to create online social media for sharing ideas and innovations through the internet. This helps in the creation of new innovations and finding out existing problems.

The purpose of this thesis is to create high quality content for use of Massidea.org. This material is expanding the current data base of Massidea.org, so that it would become more inviting for all partners and target groups.

The documents written for this thesis mainly concern themselves with climate change or with environmentally friendly technology. Also some documents are about quality management, hot work safety and also how to improve Massidea.org web service.

The documents for this thesis are written in English, and they are gone more thoroughly in Finnish in the thesis. The English documents are attached to this thesis.

The thesis first concerns itself with history and principle behind Massidea.org, and also instructions for producing quality documents for the website. The second part of the thesis concentrates on the background information and the content of the documents.
You can fin his thesis (in Finnish) here.

Learning in an open innovation business environment

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Social media is more and more involved in our daily life. But how will this affect to online education and e learning? The research of one Finnish student, Harri Paalanen, states that there is room for development in this area. See his thesis abstract:

A change can be identified in the business environment. Different enterprises are opening up their processes to others and they are networking together. Also smaller companies have the possibility to reach foreign markets while working in networks.

This thesis concentrates on the latest research on innovation, the conditions that enable the innovation process, how these conditions or environments can be lead and how one can learn in these environments. This thesis is also a project, which deals with the Second Life environment and also aims to combine it with the Moodle elearning platform using Sloodle tools. Main aim of the project was to test whether a Moodle course can be processed into a Second Life course.

A complete Moodle course on innovation management was used as a starting point for this new Second Life –course. The basic structure remained almost the same, but the contents of the course had to be modified. Most of the developer’s time and energy was directed to learning how to use Second Life and programming with Linden Lab Scripting (LSL) language used for different functionalities in the course. Not all of the functionalities were finished during this project. The project continues on even after this thesis. This project showed that the development is possible.

His thesis (in Finnish) can be downloaded here

Legal risks relating to Open Innovation System service

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Sharing is one of the main cornerstones of Open Innovation. But what kind of risks does it involve? Are you concerned about copyright issues and legal matters? Student Eeva Korhonen’s thesis will answer most of your concerns. Here is her abstract:

Legal risks relating to Open Innovation System service

The aim of this thesis has been to investigate what legal risks there are pertaining to the Open Innovation Banking System service, and what laws and decrees regulate these matters. I chose the copyright law and the laws regulating social media for the point of departure for the study. The rights and responsibilities of an individual have the leading role when using services provided by social media.

Information created by the author or authors is interesting and certainly encourages also students to produce information. From the viewpoint related with the copyright law, it is interesting how these matters have been interpreted within the law, and how the responsibilities and rights have been distributed. The copyright law as a law is constantly changing, and in Finland, in connection with international relations it is also necessary to take the legislation valid in other countries and the EU directives into consideration.

It was proven in the study that, even though laws and the agreement defining the usage terms and conditions have a great significance when using the Open Innovation Banking System service, an individual’s own human behaviour plays an equally great and significant role, too. How many of us know what is allowed to be published in the Internet and what responsibility do those people have who are involved with the Personal Data Act by virtue of their work.

A new way of learning is important even from the viewpoint of developing studying. I hope the final result provides new kind of innovations for all of us citizens. Conclusions of this new service can be drawn not later than after a few years, after we have become aware of the benefits and disadvantages of the use of the service.

You can access the full thesis clicking here

Creating OIBS handbook for Laurea students Case: Laurea ammattikorkeakoulu

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Kimmo Huosionmaa has written a handbook for students who would like to join our project. Here is the abstract in English and at the bottom the link to the thesis (pdf in Finnish):

Creating OIBS handbook for Laurea students Case: Laurea ammattikorkeakoulu

A handbook for students who want to join OIBS (Open Innovation Banking System) has been produced with this thesis. It includes the following parts: Open source, social media and open innovation.
The purpose of the handbook is to familiarize students with the OIBS system. The secondary purpose of the thesis is to give instructions on what is needed for creating the OIBS server and environment. The OIBS platform is an “open source” platform which is slightly different from the Windows system.
In this thesis will describe how the OIBS system will be updated. No system will update itself, but an open source environment needs some activity from users to stay up-to-date. The OIBS environment might be updated several times per day because of many developers.
The last section reflects on the development of OIBS. It is a good system, but marketing outside Laurea should be sharper. The general public probably does not know OIBS very well and the marketing is the mean that makes OIBS the idea bank for the whole nation
Basics of the OIBS are open source, social media and open innovation. It purposes is to benefit of those groups’ innovations that are not usually noticed. These groups are for example pensioner and students.

You can access to the full thesis (in Finnish) clicking here

Massidea.org guidelines to ACSI group admin

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This guideline is aimed for 2010 Aalto Camp for Societal Innovation (later ACSI) group admin. Before reading these admin guidelines, read additional “Massidea.org guidelines to ACSI camp members” which describes the basic usage of Massidea.org.

Creating campaign(s)

Go to www.massidea.org and login by using your group case admin account

  • ACSI coordinators has provided case admin account userid and password to you
  • Navigate to your group’s home page
  • Option 1
  • Click your case admin username link on top right corner of the page
  • In your case admin personal page click your own group name on the left column which lists all your groups
  • Option 2
  • Click groups and campaigns link in the middle of the top navigation
  • Click your group name in the recent groups list (in the right hand column). If your group name is not visible in the list, click show more link below the recent group’s list

Once you have navigated to your group’s home page, click Create a campaign link on the right side of the page

Fill all fields in the “Create a campaign” –form and click create button.

Congratulations you have successfully created new campaign!.

 If you want to add more campaigns go back to your group’s home page and click again Create a campaign page.

 Ask your group members to join your group and link their contents to group’s campaign(s)

How to use campaigns during ACSI camp

To collect others’ opinions, launch a campaign that combines individual contents as an easy-to-navigate content collection page

Here are some suggestions how you can use campaigns during ACSI camp days 

  • Campaign 1: Today’s challenges relating to your case.
    • What problems, needs and situations you and your group members can identify relating to your case which are stopping you achieving our case goals
    • These challenges are good starting point to form a common understanding among your group.
    • You can also ask group member to rate these challenges and then select the most important challenges to further development

Campaign 2: Visions of the future relating to your case.

  • Vision can be a future scenario, trend or anti-trend, which is expected to be realized. It can also be seed of change or a weak signal from the future which might become reality. Vision should look at least 5 years a head. 
  • Collecting vision helps your case to understand the forthcoming market and develop your offering to match these scenarios

 Campaign 3: Reference group opinion

  • During the camp days, you should not limit your recourses to your own group members.
  • Encourage your group members to activate their reference groups in Finland and other countries.
  • Since Massidea.org is able to translate content to 52 languages reference groups can write contents in their own language.

Example campaigns for Kotka Culture Harbour – City of Kotka

Campaign 1: Today’s challenges in Kotka and Kotka Culture Harbour

  • Aim is to understand what challenges Kotka’s and Kotka Culture Harbour’s are facing while developing and implementing their goals in practice. A good idea might be to identify similar cities or cases globally
  • Once these challenges have been identified group members can rate which ones are the most critical. Users can also suggest their own solutions to these challenges

Campaign 2: Visions of the future in Kotka and Kotka Culture Harbour

  • Aim is to understand what kind of future scenarios, trends, anti-trends, seed of change or a weak signal from the future might become reality which are affecting to Kotka and Kotka Culture Harbour development and implementation plans
  • Once these visions have been identified group members can rate which ones are the most critical. Users can also suggest their own solutions to these visions

Campaign 3: Kotka’s citizens opinion

  • Launch a campaign to collect opinions of the Kotka town’s citizens.
  • You can collect challenges, ideas and visions

Campaign 4: Russians opinion about Kotka and Kotka Culture Harbour

  • Launch a campaign to collect opinions of the Russian tourists
  • A good idea is to have a Russian facilitator e.g. in St. Petersburg or in Vyborg which will combine and document these opinions to Massidea.org

Campaign 5: Iteration with reference groups

  • You can also user campaigns as an interactive tool with your groups reference groups
  • Once your group creates new insights, you can test them with your reference group by posting your new insight to one campaign and ask your reference group e.g. to identify challenges related to these insights or ask them to improve your groups thoughts. Do as many rounds as you wanT

Content writing guidelines

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Defining different content types

Today’s challenge. Problems and obstacles are stopping us from achieving our goals. Whether it’s a question of business or personal life related issues, we can turn problems into challenges and start solving them. Typically challenge defines a customer problem, need or occasion.

Vision of the future. Vision concerns the future, not the present day. Therefore you should look at least 5 years ahead, but rather 10 to 15 year or even more.

Vision can be a future scenario, trend or anti-trend, which is expected to be realized. It can also be seed of change or a weak signal from the future which might become reality. Typically vision defines a new science or technology discovery, which might become available to commercial use in the future.

Idea. Ideas are related to challenges or visions of the future. In other words, ideas are solutions to today’s challenges or suggestions how visions of the future might be realized.  

In Massidea.org challenges, visions and ideas are always kept on separate documents. Do not mix these together in a one document. Moreover, present only one key point per uploaded content. If there is a need for multiple viewpoints, write separate documents and link them together later on. This procedure allows the seamless linkage between different contents.

Defining content structure

In the following we will introduce a structure to write content to Massidea.org.

Language. You can write in any language, yet English as global language is preferred. However, Massidea.org includes automated translation tool, which enables easy global communication. Our automated text translation is based on Google Translate which currently supports translation between 52 languages.

Headline (max length 140 characteristics). A good headline grab’s the reader’s attention and summarize the most important thought in one sentence and attracts reader to read the rest of the story.

Lead paragraph (max 320 char). A headline is followed by lead paragraph which together with headline sum up the whole content. The lead paragraph together with headline should give short answers to the 5Ws questions (what, why, who, when and where). Significantly this does not mean five individual sentences, but two to three sentences.

Body text (max 4.000 char). The further body text is elaborating the headline and lead paragraph and justify in more detail the author’s though. Basically it is answering to what, why, who, when and where questions in few sentences per questions.

References (max 2.000 char). It is important to reference to existing knowledge and show readers what your thoughts are based on.

Keywords (max 120 char, use commas to separate keywords). Massidea.org’s related contents recommendation feature is based on keywords. Therefore keywords are important, since they will determine whether readers and search engines will find your content. Related organizations and companies (max 120 char, use commas to separate). Author should also be able to identify potential organizations or companies, who might be interested in the author’s though. Later on this offers alternative search approach for users.

One sentence summary (max 140 char). Your research question, idea or opportunity/threat

New Massidea.org version released

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New site version has been released.  New features include e.g.

New publication process

  • More simpler and faster add content process
  • Edit content after publication
  • Delete content
  • Improved preview
  • Edit content links
  • Add files

Automated text translation
Our automated text translation is based on Google Translate which currently supports translation between 52 languages.

Text to podcast (mp3-files) conversion
You can listen “Recent posts” also as podcasts (mp3-format).

Recommendation based on related content
In content page you can now see related content based on the keywords.