Added: 19.04.2011 15:10
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Little house on the prairie

What: Going from extravagant to basic. Why: Fear of over pollution, change and technology For whom: Older generation, skeptics and "green" lifestyle people

1) What: Seeing that life tends to go through cycles we kind of assume that we are coming to the end of the extravagant cycle, meaning that people would start desiring a minimalist's lifestyle rather than living a life of abundance. The vision would be for tourism companies to arrange open air trips. For instance hunting and the whole process of preparation that goes into preparing a meal from scratch.
2) Why: Experience the reality of life, and a new appreciation for food.
3) Who: Wealthier tourist going for the extreme experience
4) When: 2020
5) Where: Lapland region

Modified 2011-04-19 15:33:36

Opportunity: Tourist companies arranging events for wealthy tourists to experience life how it used to be

Threat: Wild life and the nature in general would become commercialized

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